Sapphire Resorts: Why You Might Want to Escape ASAP

Timeshares promise luxury vacations, exclusive getaways, and a lifetime of travel opportunities. However, as many buyers soon realize, they often come with unexpected costs, limited availability, and complex cancellation processes. For those who have signed up with Sapphire Resorts, these frustrations seem to be a common experience.

Who is Sapphire Resorts?

Sapphire Resorts is a vacation ownership company based in Las Vegas, Nevada, operating since 2002. They are a subsidiary of Starpoint Resort Group, which is part of BQ Resorts LLC. In 2013, private equity firm TZP Group invested in the company, perhaps hoping to refine its business model.

On the surface, Sapphire Resorts offers vacation memberships that provide access to resorts, discounted stays, and exclusive experience programs. However, customer experiences paint a different picture.

The Red Flags: Why Sapphire Resorts Has a Troubled Reputation

Many customers have voiced concerns over deceptive sales tactics, difficulty in booking vacations, high fees, and challenges in canceling memberships. Here are some of the major complaints:

1. Misleading Sales Practices

Numerous buyers report being pressured into signing contracts under misleading terms. High-pressure sales presentations often leave customers believing they are securing an excellent deal, only to later discover restrictions and fees they weren’t fully informed about.

2. Booking Difficulties

Members frequently express frustration with the booking system, citing a lack of availability for desired dates or requiring excessive advance notice. This limitation makes it difficult for members to fully use the services they have paid for.

3. Unexpected Fees

Customers report encountering maintenance fees and other charges they were not made aware of when they signed up. These hidden costs can add up significantly over time.

4. Complicated Cancellation Process

Canceling a Sapphire Resorts membership is not straightforward. Many individuals have reported difficulty in reaching customer service, misleading information about the cancellation process, and delays in resolving their cases.

What the Reviews Say

While Sapphire Resorts has 359 Google reviews with an average rating of 3.4 stars, a deeper dive reveals a high number of negative reviews. Many customers express regret over their purchases and frustration with the company’s customer service.

On PissedConsumer, Sapphire Resorts fares even worse, holding a 1.5-star rating based on 105 reviews, further highlighting widespread dissatisfaction.

The Connection Between Sapphire Resorts and GeoHoliday

As indicated in our GeoHoliday article, Sapphire Resorts is essentially a rebranded version of GeoHoliday, a timeshare company with a questionable reputation. Rather than addressing customer concerns and improving their services, the owners of GeoHoliday simply changed the name but continued operating under similar business practices.

Furthermore, "Getaway Resorts Management," which oversees Sapphire Resorts properties in Canada, the Bahamas, Nevada, and Colorado, is part of the same network. Starpoint Resort Group remains involved, maintaining the same management structure. Despite the rebranding, complaints about the company remain largely unchanged, and information about Sapphire Resorts overwhelmingly points to unethical and unreliable practices.

How to Exit a Sapphire Resorts Contract

If you find yourself locked into a Sapphire Resorts contract and want to get out, there are professional timeshare exit companies that can help. However, as with timeshare companies, not all exit services are trustworthy, so it is important to research and choose a reputable company with a track record of successfully helping clients navigate the process.

Conclusion

Sapphire Resorts continues to operate, but their reputation remains problematic. With numerous complaints about misleading sales tactics, difficulty in booking, and costly fees, it’s understandable why many members seek to exit their contracts. If you are considering a way out, seeking guidance from a reliable timeshare exit service may be your best course of action.